Internet Entrepreneurs Blog

I wrote last week about the power of Top 10 lists and how they’re a great form of word of mouth and search engine marketing. Today I’d like to highlight one of the features included in Review App along the same lines: Custom lists. With Review App you can create lists for your users to keep track of virtually anything: campground wishlists, favorite running shoes, BBQ restaurants visited, bike trails ridden, etc. You name the list, choose the listing section your list applies to, and you’re done - it’s that easy with Review App!

Lists can serve several purposes on a Review App site. First, lists give your members a fun way to interact and collect items on your website. If you don’t think this is a powerful motivation in itself, just take a look at all the popular Facebook applications out there that are little more than favorite or collection lists. One of the most popular Facebook applications, “Where I’ve been” allows users to create a list of countries they’ve visited or want to visit. With Review App you can have a similar list up and running on your site in just seconds. Members enjoy collecting and communicating their personalities through their “lists” and Review App custom lists give you endless flexibility in creating lists your users will love to keep.

Custom lists can also be great at motivating your members to submit even more content (listings) to your site. Say a member wants to add Dusty’s BBQ to their list of “BBQ I’ve eaten.” If Dusty’s isn’t listed on your site yet, the user will be motivated to first add a listing for Dusty’s so they can add it to their “BBQ I’ve eaten” list. Sweet.

Finally, custom lists expand the number of internal links on your site and help improve search engine visibility. Keeping with the BBQ example, if 10 people have eaten at Dusty’s, your site will have at least 10 links pointing to the Dusty’s listing - and you didn’t have to add a single line of HTML! The individual user lists are unique content pages as well which increases your indexed page count - more gold!

Custom lists are a great feature to add to any website and Review App makes it simple to add as many lists to your site as you like. Caution: Review App custom lists may be addictive

This entry was posted on Tuesday, May 13th, 2008 at 7:00 am and is filed under Review App. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.